Entrepreneurship Cases

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  • An Entrepreneur’s Journey: Simi Nwogugu, Multimedia Case by John A. Davis, Shirley M. Spence
  • Chrysler Fiat 2009 by J. Bruce Harreld, Paul W. Marshall, David Lane
  • Clocky: The Runaway Alarm Clock by Elie Ofek
  • Curt Schilling’s Next Pitch by Noam Wasserman, Jeffrey J. Bussgang, Rachel Gordon
  • Design Thinking and Innovation at Apple by Stefan Thomke
  • Facebook by Mikolaj Jan Piskorski, Thomas R. Eisenmann, David Chen, Brian Feinstein
  • Heather Evans by Howard H. Stevenson
  • How Venture Capitalists Evaluate Potential Venture Opportunities by Michael J. Roberts
  • Howard Schultz and Starbucks Coffee Company by Nancy F. Koehn
  • Icedelights by Michael J. Roberts
  • Ingvar Kamprad and IKEA by Christopher A. Bartlett
  • iZumi by Robert F. Higgins
  • Johnsonville Sausage Co. by ichael J. Roberts
  • Keeping Google “Googley”by Boris Groysberg, David A. Thomas, Alison Berkley Wagonfeld
  • Leadership in Crisis: Ernest Shackleton and the Epic Voyage of the Endurance by Nancy F. Koehn
  • Metapath Software: September 1997 by G. Felda Hardymon, Bill Wasik
  • NanoGene Technologies, Inc. by Linda A. Cyr, Michael J. Roberts
  • Nantucket Nectars by Joseph B. Lassiter, William A. Sahlman
  • Negotiating Equity Splits at UpDown by Noam Wasserman, Deepak Malhotra
  • Ockham Technologies: Living on the Razor’s Edge by Noam Wasserman
  • PunchTab, Inc. by Ramana Nanda, William R. Kerr, Lauren Barley
  • R&R by Howard H. Stevenson
  • Saffronart.com: Bidding for Success by Mukti Khaire, R. Daniel Wadhwani
  • Starbucks Coffee Company in the 21st Century by Nancy F. Koehn, Marya Besharov, Katherine Miller
  • Term Sheet Negotiations for Trendsetter, Inc.by Walter Kuemmerle
  • The Ice King by Tom Nicholas
  • Vermeer Technologies : A Company Is Born by Ashish Nanda
  • Walnut Venture Associates (A): RBS Group Investment Memorandum by Michael J. Roberts
  • Refining the Business Model by Myra M. Hart, Michael J. Roberts
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