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- An Entrepreneur’s Journey: Simi Nwogugu, Multimedia Case by John A. Davis, Shirley M. Spence
- Chrysler Fiat 2009 by J. Bruce Harreld, Paul W. Marshall, David Lane
- Clocky: The Runaway Alarm Clock by Elie Ofek
- Curt Schilling’s Next Pitch by Noam Wasserman, Jeffrey J. Bussgang, Rachel Gordon
- Design Thinking and Innovation at Apple by Stefan Thomke
- Facebook by Mikolaj Jan Piskorski, Thomas R. Eisenmann, David Chen, Brian Feinstein
- Heather Evans by Howard H. Stevenson
- How Venture Capitalists Evaluate Potential Venture Opportunities by Michael J. Roberts
- Howard Schultz and Starbucks Coffee Company by Nancy F. Koehn
- Icedelights by Michael J. Roberts
- Ingvar Kamprad and IKEA by Christopher A. Bartlett
- iZumi by Robert F. Higgins
- Johnsonville Sausage Co. by ichael J. Roberts
- Keeping Google “Googley”by Boris Groysberg, David A. Thomas, Alison Berkley Wagonfeld
- Leadership in Crisis: Ernest Shackleton and the Epic Voyage of the Endurance by Nancy F. Koehn
- Metapath Software: September 1997 by G. Felda Hardymon, Bill Wasik
- NanoGene Technologies, Inc. by Linda A. Cyr, Michael J. Roberts
- Nantucket Nectars by Joseph B. Lassiter, William A. Sahlman
- Negotiating Equity Splits at UpDown by Noam Wasserman, Deepak Malhotra
- Ockham Technologies: Living on the Razor’s Edge by Noam Wasserman
- PunchTab, Inc. by Ramana Nanda, William R. Kerr, Lauren Barley
- R&R by Howard H. Stevenson
- Saffronart.com: Bidding for Success by Mukti Khaire, R. Daniel Wadhwani
- Starbucks Coffee Company in the 21st Century by Nancy F. Koehn, Marya Besharov, Katherine Miller
- Term Sheet Negotiations for Trendsetter, Inc.by Walter Kuemmerle
- The Ice King by Tom Nicholas
- Vermeer Technologies : A Company Is Born by Ashish Nanda
- Walnut Venture Associates (A): RBS Group Investment Memorandum by Michael J. Roberts
- Refining the Business Model by Myra M. Hart, Michael J. Roberts